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Social listening is the process of monitoring digital conversations to understand what customers are saying about a brand, industry, or topic online. It goes beyond tracking mentions to analyze sentiment, trends, and customer feedback across social media, forums, blogs, and news sites.

Hapttic monitors a wide range of platforms including social media (Twitter, Facebook, Instagram, LinkedIn), online news outlets, blogs, forums (Reddit, Quora), review sites, and product pages. It tracks text-based content, comments, reviews, and discussions across these platforms.

Yes, Hapttic uses advanced AI and machine learning algorithms to analyze sentiment, detect trends, categorize mentions, and extract meaningful insights from large volumes of data. This helps automate the monitoring process and provides more accurate, actionable intelligence.

Yes, Hapttic supports multi-language monitoring and can track mentions across different languages. Our AI-powered sentiment analysis works across multiple languages to help you understand global conversations about your brand.

Hapttic helps businesses understand customer sentiment, identify emerging trends, track competitor activity, manage brand reputation, discover influencers, and respond quickly to customer feedback. These insights enable data-driven decisions for marketing, product development, and customer service strategies.

Yes, Hapttic offers real-time monitoring and can send instant alerts when important mentions occur. You can set up custom alerts based on keywords, sentiment changes, or specific platforms to stay informed about critical conversations as they happen.

Hapttic is an AI-powered social listening and market research tool. It monitors conversations across social media, forums, blogs, news, and other digital platforms to track mentions of your brand, competitors, or industry. Beyond mentions, it analyzes context, sentiment, and trends to give you actionable insights.